Apttus gets a boost
On February 2, Salesforce Ventures led a Series B funding round for Apttus, which raised $41 million. Apttus will be using the investment to build out functionality in specific verticals, develop plans for machine learning, increase international sales and marketing efforts, and further integration of CRM and CPQ solutions, which will drive a more predictable time to value. Salesforce’s investment is effectively picking a winner in its partner ecosystem, and while it may not lead to an acquisition, it will likely make it more difficult for other CPQ vendors to compete.
Have a specific question? Query our research catalogue with the Nucleus AI Tool.
Learn more about Nucleus Research’s ROI case study approach here.
Gain the knowledge you need to effectively develop and deliver a financial business case at ROIUniversity.com.
RELATED RESEARCH
First half 2018 market survey
Nucleus conducted a survey of 130 technology users in the human capital management (HCM), customer relationship management (CRM), enterprise resource management (ERP), supply chain management…
Contrast Security Value Drivers
As Cyber Security concerns increase, the sales cycle for cyber security solutions is focused on the concerns of a potential attack, and the technology used…
Microsoft Business Central Update
Microsoft recently announced the October ’18 release of Dynamics 365 Business Central. This release delivers the full functionality of the Dynamics NAV on-premise platform to…
Anatomy of a decision: Alteryx Platform
In examining the experiences of Alteryx platform users, Nucleus determined that usability, analytics functionality, task scheduling and automation capability, and integration with common third-party data…
Ceridian HCM value drivers
As human capital management (HCM) vendors and decision makers have accelerated their move to the cloud, there’s still confusion about what cloud should actually mean…
NexJ ROI case study: Anonymous
A global financial services firm deployed NexJ to replace its aging Oracle Siebel applications, which were no longer effective tools for the sales team. Nucleus…