State of the CPQ market 2024
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The Configure, Price, Quote (CPQ) market has seen significant updates in recent years, driven by demand for solutions that can help organizations manage increasingly complex sales processes. Modern CPQ solutions have moved beyond basic quoting functionality to offer a wide range of capabilities that optimize configurability, pricing, and quote generation. By integrating with CRM and ERP systems, CPQ platforms now enable better real-time data access, more streamlined operations, and enhanced decision-making with advanced analytics. The incorporation of AI, machine learning, and automation has further improved quoting efficiency and pricing precision, allowing organizations to address intricate customer needs more effectively. As new technologies such as neural networks, CAD integration, and AI-driven personalization continue to evolve, CPQ solutions are positioned to drive notable improvements in sales accuracy and customer engagement.
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Have a specific question? Query our research catalogue with the Nucleus AI Tool.
Learn more about Nucleus Research’s ROI case study approach here.
Gain the knowledge you need to effectively develop and deliver a financial business case at ROIUniversity.com.
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