Benefit case study: Looker at Chevron

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Chevron achieved operational improvements after implementing Looker as its business intelligence and analytics platform. This transformation reduced monthly report generation time by 80 percent, from 5 days to approximately one day, freeing up valuable resources to focus on conversion optimization and site performance. By transitioning from manual Excel-based reporting to Looker’s automated analytics capabilities, Chevron enhanced real-time visibility across its digital properties, enabling faster issue detection and resolution that decreased website downtime-related revenue losses by 85 percent. The implementation also improved cross-departmental communication and data accessibility, providing holistic insights into budget fluctuations and audience behavior patterns. With streamlined analytics processes and enhanced data visibility, Looker positioned Chevron to make more informed strategic decisions and optimize digital performance with reduced technical overhead.

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