Anatomy of a decision: Boomi

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Data and application integration has long formed the foundation of successful digital products and services. AI-led acceleration in digital development has extended this significance with organizations quickly finding that integrations mean the difference between successful and failed AI-pilots. To investigate this dynamic, Nucleus interviewed multiple Boomi customers to understand the primary reasons behind the selection of the Boomi Enterprise Platform. Customers cited need for reliable system connectivity, speed of integration development versus manual coding, and cloud-based integration requirements as key selection criteria. Highlights from customer interview include: a biotechnology company that achieved 100 percent execution accuracy with Boomi positioned as “the center of everything,” and a technology services provider that reduced integration development time by 67 percent and avoided $500,000 in manual coding costs.

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