2013 CRM Benchmark Report

2013 CRM Benchmark Report
The companion 2013 ROI modeling tool can be found here.

This report includes all of the benchmark numbers needed to build a business case for an on premise or cloud based CRM solution.

Companies continue to invest in CRM technologies because they deliver significant return on investment. As many companies look at their second and third CRM deployments, decision makers need to understand the trends shaping the future of CRM as well as how to build a credible and achievable business case. Nucleus’s CRM Benchmark report provides all the numbers needed to build the business case for the three core pillars of CRM: sales, marketing, and customer service automation.

  • Have a specific question? Query our research catalogue with the Nucleus AI Tool.
  • Learn more about Nucleus Research’s ROI case study approach here.
  • Gain the knowledge you need to effectively develop and deliver a financial business case at ROIUniversity.com.

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