Adaptive Insights: New name and an inkling of an IPO
In 2003, Adaptive Planning entered the cloud market with a planning solution that has over the past 10 years, expanded to become a full set of CPM and BI solutions, providing consolidation, data discovery, visualization, and data integration capabilities. Changing its name to Adaptive Insights, with new branding and new messaging is definitely a step in the right direction and reflects the breadth of solutions it offers. Now with the new face, and executive coyness around an IPO, it looks to be getting ready for just that.
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