Control Tower Technology Value Matrix 2021

As we jumped out of the proverbial frying pan that was 2020, businesses continue to feel the heat of mounting supply chain issues this year. Lingering COVID-19 restrictions, material shortages across virtually all industries, extreme weather, and unforeseen geopolitical events place increased pressure on suppliers, manufacturers, and distributors, alike. Traditionally, large enterprises leverage Control Tower solutions; however, Nucleus found increased demand among medium-sized organizations as they require greater visibility and agility across production and transportation to remain competitive. With the SaaS market trending towards a platform approach, there has been increased consolidation within the supply chain solutions space. Vendors are acquiring complementary solutions to develop holistic platforms that manage customers’ entire supply chains, from planning to last-mile delivery.