Pipedrive delivers SMB-centric CRM essentials

Many CRM solutions try to provide businesses with every extra feature conceivable to give the illusion that the platform can do more than others. In turn, this drives up the cost and complexity of the solution with functionality that small to medium-sized organizations rarely need. Pipedrive brings the essential functions of a CRM solution into a simplified and easy to use platform for the visualization and management of leads, sales cycles, communications, and sales pipelines. Nucleus identified Pipedrive as one of the CRM vendors that is best positioned for growth as companies in the small- to mid-market look for solutions to empower sales organizations to boost efficiency and capture missed revenue.