Sugar Market Accelerates Campaign Creation by 95 Percent

Marketers at small businesses who use marketing automation solutions with a tiered pricing system will inevitably hit a learning curve when upgrading to a higher tier that offers more advanced automation and reporting features. SugarCRM solves this problem with Sugar Market’s simple pricing plan that provides any sized customer its entire feature list to help cultivate users’ marketing automation skills and improve long-term growth. Nucleus found that small businesses, as well as enterprise-level companies, who used Sugar Market, accelerated campaign creation, in one case by 95 percent, improved open and click-through rates, and increased campaign personalization.