Zoho supercharges sales teams

Nucleus interviewed Zoho customers to better understand the value proposition and benefits of the technologies. Zoho is a privately-held company with a unique approach to the market, investing over half of profits back into research and development to further improve its offerings, while keeping prices stable and attractive for customer organizations of all sizes, ranging from single-office small and medium businesses to international enterprises. Zoho One now includes over 45 applications spanning customer experience, enterprise resource planning and accounting, human resources, productivity tools, and artificial intelligence. On average, customers realized a 25 percent reduction in IT costs by switching to Zoho CRM from a legacy product.